Privacy policy

Last updated: October 5, 2026

This Privacy Policy describes how YAGA Brands, LLC, doing business as YAGA Farms (“YAGA,” “we,” “us,” or “our”), collects, uses, and discloses personal information when you visit www.yagafarms.com (the “Site”), place an order, contact us, or otherwise interact with our services.

Personal Information We Collect

The information we collect depends on how you interact with us. It may include:

• Contact and account information: your name, email address, telephone number, billing and shipping addresses, and account details.
• Order and transaction information: products purchased, order history, payment status, shipping details, and information needed to process payments, returns, or refunds. Payment information is processed through our payment providers; the information available to us depends on the provider and payment method.
• Customer communications: information you provide in emails, contact forms, chat conversations, product reviews, or other communications.
• Device and usage information: IP address, browser and device information, approximate location, pages viewed, referring websites, and interactions with the Site or our marketing communications.
• Verification information: information needed to verify eligibility, age, identity, or discount qualifications when a verification service is used. The information collected and shared depends on the service.
• Preferences: marketing subscriptions, privacy choices, and other preferences you provide.

We collect information directly from you, automatically through cookies and similar technologies, and from service providers involved in operating our store, processing transactions, delivering orders, or supporting our services.

How We Use Personal Information

We use personal information to:

• Operate the Site and manage customer accounts.
• Process payments, fulfill orders, arrange delivery, and handle returns or refunds.
• Provide customer support and communicate about orders or service issues.
• Verify eligibility and help prevent fraud, unauthorized transactions, and misuse.
• Understand and improve our website, products, and customer experience.
• Send marketing communications in accordance with your choices and applicable law.
• Measure marketing performance and support advertising, where permitted.
• Comply with legal obligations, maintain business records, and protect our rights.

How We Disclose Personal Information

We disclose information as needed for the purposes described in this policy, including to:

• Shopify: our ecommerce platform, which supports our storefront and related services. Learn more at Shopify’s Privacy Policy.
• Service providers: providers supporting payments, shipping, fulfillment, email and other communications, customer support, reviews, verification, analytics, security, and business administration.
• Advertising and marketing partners: where these services are used, information supporting campaign measurement, audience development, or personalized advertising, subject to applicable privacy requirements.
• Affiliated businesses: where necessary to fulfill orders, provide support, or administer our operations.
• Legal and professional recipients: authorities, advisers, or other parties when reasonably necessary to comply with law, respond to lawful requests, resolve disputes, or protect rights and safety.
• Business transaction parties: in connection with a proposed or completed merger, acquisition, financing, reorganization, or transfer of business assets, subject to applicable law.

Reviews or other content you submit for publication may be visible to other visitors. Please avoid including private or sensitive information in public submissions.

Cookies, Analytics & Advertising

Our Site and its service providers use cookies, pixels, and similar technologies to support store functionality, remember preferences, understand website usage, and measure or personalize marketing.

Some disclosures to advertising partners may be considered a “sale,” “sharing,” or processing for targeted advertising under applicable privacy laws, even when no money is exchanged.

Where available, use the Site’s cookie banner or privacy choices controls to manage your preferences. You may also block or delete cookies through your browser settings. Blocking certain cookies may affect website functionality.

You can contact info@yagafarms.com to request an opt-out of sale, sharing, or targeted advertising where applicable. Additional advertising choices are available through the Digital Advertising Alliance. These tools may apply only to the browser or device you use.

Global Privacy Control and similar recognized opt-out signals may communicate privacy choices automatically. Where applicable law requires us to honor such signals, those requirements apply independently of older “Do Not Track” browser settings.

Marketing Communications

You can unsubscribe from promotional emails using the unsubscribe link in those messages. If you subscribe to marketing text messages, follow the opt-out instructions provided in the messages. You may also contact us for assistance.

Opting out of marketing does not prevent us from sending necessary order confirmations, shipping updates, account notices, or other service communications.

Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this policy. Retention depends on the type of information, our relationship with you, and applicable legal requirements.

We may retain records needed for accounting, taxes, fraud prevention, dispute resolution, legal claims, or compliance even after an account is closed or a deletion request is received.

Security

We use reasonable safeguards designed to protect personal information. No website, electronic transmission, or storage system can be guaranteed completely secure.

Please do not send full payment card numbers, passwords, government identification documents, or other sensitive information through ordinary email or public reviews. Use the designated secure process when verification is required.

Age Restrictions & Children’s Privacy

Our products and services are intended for adults who meet the minimum age requirements applicable to the products and their location. They are not directed to children.

We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, contact us so we can investigate and take appropriate action.

Your Privacy Rights

Depending on your location and the laws applicable to our business, you may have rights to:

• Access personal information and learn how it is used or disclosed.
• Correct inaccurate information.
• Request deletion, subject to legal exceptions.
• Obtain a portable copy of certain information.
• Opt out of sale, sharing, or targeted advertising.
• Limit certain uses of sensitive personal information.
• Withdraw consent or object to certain processing.
• Appeal a decision concerning a privacy request.

Submit requests to info@yagafarms.com. We may need to verify your identity or an authorized agent’s authority before fulfilling certain requests. Please provide enough information to identify your account or order, without sending unnecessary sensitive documents.

We will respond within the time required by applicable law. If we decline a request, you may reply to request a review or appeal where available. We will not unlawfully discriminate against you for exercising your privacy rights.

International Visitors

Our services are operated from the United States. Personal information may be processed in the United States and other countries where Shopify or our service providers operate. Privacy laws in those countries may differ from those in your location.

Where European Economic Area or United Kingdom data protection law applies, processing must have an appropriate legal basis, such as performing a contract, complying with legal obligations, consent, or legitimate interests that are not overridden by your rights. International transfers must use safeguards required by applicable law.

Where applicable, you may contact us to request information about processing, transfer safeguards, or automated decisions affecting you. You may also lodge a complaint with your local data protection authority.

Third-Party Services

The Site may link to external websites or services. Their privacy practices are governed by their own policies. Please review those policies before providing personal information.

Changes to This Policy

We may update this policy to reflect changes in our practices, services, or legal requirements. The updated date appears above. We will provide additional notice or obtain consent where required by law.

Contact Us

For privacy questions, requests, or complaints, contact:

YAGA Brands, LLC — YAGA Farms
Email: info@yagafarms.com
Mailing address: 28407 Lizard Rocks Road #24
Valley Center, CA 92082
United States